Trusted Expertise

Samantha Stone

After many years leading new product launches, uncovering hidden revenue potential, and sparking new ideas Samantha founded the Marketing Advisory Network in 2012 to Unleash Possible within enterprises.

Research has always been an important part of her process. Throughout her career, she has conducted hundreds of persona interviews, developed dozens of surveys and led message testing and competitive analysis for leading organizations.

She is a fast growth B2B marketing junkie, persona coach, mother of four high-energy children and author. Throughout her career she has launched go-to-market initiatives and led marketing strategies for award-winning, high-growth companies including Netezza, SAP, Ascential Software and Powersoft.