Are your influencer and account based marketing practices battling?

Working from a home office has its advantages; like my husband surprising me with ice cream. Shockingly I didn't dig right in. Seriously, my friends and family will tell you that is quite an accomplishment!I held off on eating my tasty treat for one reason. I had something important I wanted to share with you. This short video was all that stood between me and my ultimate weakness, creamy vanilla soft serve. As such it's short and to the point. But I hope it gets you thinking as much as it did me. Are two of the biggest B2B marketing trends in conflict with each other?